WLCX FAQs

You have questions. Here are a bunch of answers! If you’re curious about anything else, feel free to contact us.
Q: What is 1490 WLCX?
A: 1490 WLCX is a news/talk formatted station branded as Real News and Great Conversation serving La Crosse and the Coulee Region.
Q: How can I listen?
A: You can tune in on 1490 AM, stream live from lacrosseeagle.com, download the Civic Media mobile app (available in the App Store and Google Play), or say “Play W-L-C-X” to your smart speaker.
Q: What frequency does WLCX broadcast on?
A: WLCX broadcasts on 1490 AM, serving La Crosse and western Wisconsin.
Q: How do I contact the station?
A: You can call or text the studio at (608) 292-5109, reach the office at (608) 819-8255, or contact sales at (262) 634-3311.
Q: Can I listen to WLCX outside of the La Crosse area?
A: Yes! While 1490 AM serves the local area, you can listen from anywhere by streaming this website (Look for the PLAY button at the bottom of the page) or through the Civic Media mobile app (Apple or Google)
Q: Is WLCX part of a larger radio network?
A: Yes, WLCX is part of the Civic Media network, which operates several news and talk radio stations throughout Wisconsin and Michigan.
Q: Does WLCX accept listener calls and texts?
A: Absolutely! You can call or text the studio at (608) 292-5109 to share your thoughts, participate in discussions, or connect with on-air hosts.
Q: What kind of programming does WLCX offer?
A: WLCX features news and talk show programming, with amazing input from listeners like you! We offer programming focused on issues important to the La Crosse area and the state.